Jon Frederic Cole was born in Chicago, Illinois in 1943. He grew up in Phoenix, Arizona. At the age of 12 and weighing only 97 pounds he bought his first weight set through a magazine ad by Tom Samson, a body builder from the 50's; and, from that day forward he knew the direction for his life.  Lifting weights became his passion. As he progressed with his weightlifting, he then started to read everything he could find about the human body and its nutritional needs, recognizing the strong connection between the two of them. All of this brought out his natural abilities, which made him a champion.  In high school, Jon was the State Discus Champion twice; and, he broke the Nation High School Record as a junior. Graduating with honors from high school, Jon was offered athletic scholarships from universities all over the United States.  Jon accepted a scholarship from Arizona State University.  While at ASU, Jon set School, State and Conference Records, and was named to the AAU All-American Track and Field team. He began to compete in Powerlifting and started a strength-training program the ASU football players. After graduating from ASU, Jon became the first strength coach at the request of Frank Kush. This afforded Jon the opportunity to introduce his weight training systems into all the other athletic programs at ASU. During the seven years of being Strength Coach, Jon continued to compete in Track and Field and Powerlifting and became the only man in sports history to win a National championship in two sports and be named Outstanding Performer in both. He left ASU in 1973 to open his first Weight Training and Muscular Rehabilitation Center. Jon's knowledge and experience in the rehabilitation of athletic injuries brought injured athletes by coaches and doctors to him at his center from all over the United States.

In 1976, Jon was asked back to ASU by request of Frank Kush to oversee the football teamís strength programs due to the noticeable decline in wins in the previous three years. Through all of this and more, Jon set 62 National, American and World records in Powerlifting. He was named the greatest strength athletes of all time in Powerlifting Magazine the December issue of 1994.  Today, Coach Cole is still working with people in Muscular Rehabilitation, Personal training and Weight loss. He is very excited to be able to offer quality products and his Prescribed Personal Workout Programs that are guaranteed to produce results to so many more people thanks to technology. Coach Cole's Programs are Prescribed for your personal needs, so you will get the most out of the time you spend working out, and with today's busy lifestyles, we all need that.



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